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Flintfox Extends Reach with New Offices

Flintfox Extends Reach with New Offices and AX Excellence Acquisition


Flintfox International announces its expansion into UK, Singapore and Malaysia to extend the company’s international reach.

AUCKLAND, New Zealand — January 29, 2015 — Flintfox International, a leading provider of revenue management and pricing solutions for trade and retail, continues to build momentum with the opening of new offices in the UK, Singapore and Malaysia. The acquisition of Singapore-based Microsoft Dynamics® AX consultancy AX Excellence will enable Flintfox to expand its operations throughout the Asia Pacific region. AX Excellence’s expertise in the Microsoft enterprise resource planning (ERP) business solutions will allow Flintfox to accelerate its implementation and delivery of customer solutions in the region.

Flintfox purchased AX Excellence in January, from founder and owner James Flavell whose continued involvement will complement the Flintfox professional services team. Appointed to the newly formed role of Regional Director, located in Singapore, James will oversee Flintfox activities throughout Asia.

“We’re thrilled to join the Flintfox team and bring together our expertise in the Microsoft ERP business solution to deliver a world-class, trade promotions solution for businesses throughout Asia,” says James Flavell, founder and managing director of AX Excellence, “This exciting venture is a natural progression of the plan from day one for AX Excellence.”

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Flintfox develops and markets software for the management of complex pricing, trade promotions and revenue related expenses. Its trade promotion and relationship solutions for Microsoft Dynamics is the result of over 27 years of experience with 130 different companies across a range of different vertical markets.

“We’re gaining real momentum now and 2014 was a great year for both growth and innovation with two new products being added to our solution set,” says Flintfox CEO, Mike Ridgway. “I am really impressed by the domain knowledge that exists in the AX Excellence team, combined with the efforts of our own professional services team, it will allow us to extend our reach into the enormous markets of Asia and better service our multi-national customers.”

In addition to the expansion into Asia, this April Flintfox opens its UK office in London to provide better support to European customers and take advantage of the opportunities available in Western European markets.

About Flintfox

Flintfox is a global provider of trade relationship and trade promotion management solutions. Founded in 1987, Flintfox has evolved from a specialist trade promotions vendor to a global Microsoft Dynamics® partner offering a full suite of revenue management solutions.


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