Sony bolsters its Internet TV offering

FOR IMMEDIATE RELEASE

Sony bolsters its Internet TV offering with addition of
movie channel MUBI

• Almost 1,000 Classic Movies available on demand

• 30 Day Free Trial

• Available on a wide range of 2010 and 2011 Sony products

Auckland – 21 December, 2011 – Sony New Zealand today announced the addition of MUBI to its growing collection of on-demand and subscription Internet TV services. The new channel – which is now available to owners of Sony’s BRAVIA Internet TVs, Blu-ray players and home theatre systems – complements the existing services already offered by Sony.

Available to watch now, MUBI is known for its vibrant community of film lovers and outstanding catalogue of films from around the world. The channel offers users an exciting array of visionary cinema, directly streamed to your TV or home entertainment device, including Fellini’s ‘La Dolce Vita,’ Charlie Chaplin’s ‘The Kid’ and Guillermo del Toro ‘Pan’s Labyrinth’, as well as nearly one thousand other cinematic masterpieces.

Sharon Ashworth, Content Partnership Manager, Sony Australia/New Zealand said, “The addition of MUBI to our growing collection of on-demand channels means there is now a great selection of quality film content available for our customers to choose from. Classic movies and art house films are all available to stream on-demand, directly to your compatible BRAVIA TV or Sony Blu-ray player. Driving the revolution in the way we watch TV, MUBI is just another example of Sony continuing to deliver the best TV experience; the best picture quality and the best range of quality content. It’s all on-demand and ready to enjoy as soon as the device is connected to the Internet, no apps to download or install.”

Consumers can now have access to watch the best of independent, international and classic films from the MUBI catalogue for just $9.95 a month.

To celebrate the launch of MUBI to Sony Internet TV New Zealand, Sony and MUBI are offering a 30 day free trial - to sign up go to www.mubi.com/bravia.

MUBI is the latest addition to the range of Internet TV channels available on Sony devices in New Zealand households. Viewers can now select from over 20 Internet TV channels – including Billabong, WiggleTime! TV from the Wiggles and New Zealand’s Internet TV Network Ziln. With the Sony Entertainment Network, viewers can also access Sony’s own music service, Music Unlimited.

About Sony: Sony Corporation is a leading manufacturer of audio, video, communications and information technology products for the consumer and professional markets. Sony New Zealand is a wholly owned subsidiary of the Sony Corporation of Japan. With a wide range of products across three main segments, consumer products, broadcast & professional and information technology products, Sony has become a leading electronics company in New Zealand.

Social Media: Stay up-to-date with Sony New Zealand products, events, competitions and more via facebook www.facebook.com/sonynz and Twitter @sonyNZ

About MUBI: MUBI is your online cinema, anytime, anywhere. It will give you the latest buzz from the Cannes Film Festival or a restored masterpiece personally chosen by Martin Scorsese (he's a member, too!). A social network that can let you find a visual gem that will definitely not be released in the local multiplex, and allows you to find a girl in Tokyo who loves Kubrick (she actually exists, her name is Yuko and she's into Wong Kar-Wai too...). MUBI invites you to watch, discover and share visionary films from all over the world. www.mubi.com
FAQ: www.mubi.com/bravia

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