South Island takes lead in top ten ‘Must-Do’s for Kiwis’

Kiwis are rating their favourite Must-Do’s on AA Tourism’s 101 Must-Do’s for Kiwis website, and from the 65,000 responses received so far, the South Island is coming out trumps.

Voting so far has the top three ‘Must-Do’s for Kiwis’ all located in the South Island: the Abel Tasman National Park, Hanmer Springs Thermal Pools and Spa, and the Abel Tasman Coast Track.

Only three of the current top ten Must-Do’s are located in the North Island: the Bay of Islands, the Polynesian Spa in Rotorua, and Cathedral Cove in the Coromandel.

AA Tourism General Manager of Marketing, Rebecca Cherry says AA Tourism relaunched the domestic tourism campaign last month to coincide with summer holidays, and to refresh the 101 Must-Do’s list to ensure it was up-to-date.

“The Abel Tasman National Park is a stunning part of our country and I’m not surprised to see the park and coast track getting so many votes.”

“With so much to see and do in New Zealand we want Kiwis to rate their favourite places and experiences, so that others are encouraged to give something new a go.”

Lynda Keene CEO of Nelson Tasman Tourism is excited about people from all over New Zealand voting for Abel Tasman National Park and hopes topping the 101 Must-Do’s list will inspire more people to experience the beauty of the region first-hand.

“We encourage anyone to come and visit us any time of the year to soak up some of our sunshine and vibe. Obviously the high calibre of our tourism operators means that visitors to our region have always had nothing but nice things to say,” says Ms Keene.

“With votes being received every day and the campaign being ongoing, the website’s 101 Must-Do’s for Kiwis will be an ever-changing, invaluable list of the top activities and experiences in New Zealand,” says Ms Cherry.

Visitors to the 101 Must-Do’s for Kiwis website can search by region, category, or type of activity, making it easy to find inspiration for a day around town or a weekend getaway.

In addition to voting and ranking favourite things to do, there are prizes to be won, including monthly draws for a $2000 Ultimate Kiwi Holiday, passes to the Waitomo Glowworm Caves and Ruakuri Cave Combo, Maui campervans vouchers and more.
101 Must-Do’s for Kiwis is supported by the following corporate partners: New World, Discover Waitomo, Maui, Britz, Backpacker, Budget, Venture Southland, Kelly Tarlton’s, Venture Hawke’s Bay, Central Otago and Tourism Bay of Plenty.

The Top 20 101 Must-Do’s are currently:

1. Abel Tasman National Park
2. Hanmer Springs Thermal Pools & Spa
3. Abel Tasman Coast Track (54km, 3-5 days)
4. Bay of Islands
5. Alpine Springs Spa & Winter Park Lake Tekapo
6. Polynesian Spa, Rotorua
7. Aoraki Mt Cook National Park
8. Cathedral Cove, Coromandel
9. Arthur's Pass National Park
10. The Otago Central Rail Trail (150km)
11. 360 Discovery Cruises
12. Arline Fishing Charters, Paihia
13. Hot Water Beach Natural Hot Springs, Coromandel
14. Auckland Domain
15. BBQ Fresh Shellfish Gathered from the Beach, Coromandel
16. 42 Traverse, Tongariro
17. Akaroa Harbour Nature Cruises
18. Kelly Tarlton's Antarctic Encounter & Underwater World, Auckland
19. Air Force Museum, Christchurch
20. Catch a Kingfish, Coromandel Region

ENDS

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