Media release : 16 August 2012

Auckland Women to get makeover on the go!

Auckland women will be treated to the ultimate makeover when the P&G Beauty Tour hits town offering them access to some of the country's top hair, makeup and skin experts in the culmination of a national tour.

Procter & Gamble, the company behind some of New Zealand's most well-known brands, will send its P&G Beauty Tour across the country to educate, advise and makeover Kiwi women.

Launching in Dunedin on September 12, the tour will culminate at the 30 Days 'Style Weekend' at The Cloud on Auckland's waterfront on September 22 and 23.

Boasting the extensive and varied beauty expertise of Pantene, Olay and Max Factor ambassadors, the P&G Beauty Tour will offer beauty treatments including hair styling, makeup and skin consultations to Auckland women.

Olay Ambassador for the P&G Beauty Tour, former TV3 makeup artist Luisa Petch, says she is thrilled to be representing a beauty brand with such an iconic status in the hearts of Kiwi women.

"I am honoured to be considered for Olay - it is one of my favourite products and a great global brand. In my role as a freelance stylist, hair and makeup artist I love offering my knowledge and tips and tricks to inspire women, so what better way to do this than on a national road trip, educating and inspiring New Zealand women about their beauty regimes," says Petch.

With more than 20 years' experience as a freelance stylist and hair and makeup artist, Petch says many Kiwi women don't know where to start when it comes to finding the skin care and make up that works for their skin type.

"I look forward to educating women about the benefits of looking after their skin and taking pride in their appearance. I know they will leave the P&G Beauty Tour excited about trying a particular Olay product and boosted in the way they feel," says Petch.

Pantene Ambassador for the P&G Beauty Tour, Keryn Parker says she's also thrilled to be on board to give Kiwi women some industry insights on how to create great hair with limited time!

In her role as Pantene Ambassador for the P&G Beauty Tour, Parker will take women through an online evaluation to find out what particular Pantene product will best suit their hair type and educate them about the Pantene hair care treatments and style techniques, finishing with a dry style.

Max Factor Ambassador Evana Patterson says she is excited about her role on the P&G Beauty Tour and looks forward to empowering Kiwi women by giving them the knowledge and ability to apply their makeup with confidence.

"Max Factor is all about putting makeup artistry into the hands of Kiwi women and helping them be the best version of themselves they can be - the P&G Beauty Tour is an ideal way to reach women across New Zealand."

The P&G Beauty Tour will also visit the following New Zealand locations:

Dunedin: September 12
Christchurch: September 14
Blenheim: September 15
Wellington: September 18
Taupo: September 19
Hamilton: September 20
Botany: September 21

For further information, please visit www.30daysoffashionandbeauty.co.nz

Luisa Petch

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