‘The Perfect Fit’ In All The Right Places

Are you a cut above? Looking for the ultimate jean that fits in all the right places? Who better to rely on than the denim experts Levi’s® Jeans, to give guys and girls the perfect fitting jean this Autumn Winter.

The denim jeanius’ have once again stepped up to the plate and created denim to get you stylin up a storm for the winter months. Ask any red blooded denim devotee and they’ll tell you a perfect fit is the most important aspect of a jean. Levi’s® Jeans have a long history of giving us great fitting jeans and in 2007 once again the worlds most definitive jeanswear brand brings us two more awesome fitting jeans, one for guys and one for girls.

The Levi’s® Tuff Skinny 509 for girls is the pinnacle jean from the denim originators keeping chicks looking foxy during the chilly times. Got curves? These jeans will make them look smaller for some hot-bootilicious backside action. Long pins? Then emphasise them with the tuff skinny, created to lengthen legs and create a sexy silhouette for your body shape.

For guys a lean jean is a must have in the winter wardrobe. The 538 is the quintessential, straight leg, five pocket jean which has been a major hit with men across the globe. The 538 can be worn with vintage style sneakers for a laid back James Dean vibe or with dress shoes to create serious slick style, the various washes available means the 538 is a regular denim chameleon with a pair suited to any male.

Not only do Levi’s® jeans fit in all the right places; they also allow you to fit in, in all the right places. Diversity is the key, allowing you to dress them up or down as you wish. Looking demure during the day or naughty at night, Levi’s® fits have winter sorted with jeans that are a cut above the rest.

The Levi’s® Jeans “Fits in all the right places” campaign will be seen in all the right places across print, outdoor and online media from February 07.

So for anyone who’s ever agonised over the perfect fitting pair of jeans, get your butt into a pair of Levi’s® 538’s for guys and 509’s for girls, two styles of jeans that fit in all the right places and are a cut above the rest….

ENDS

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