Macquarie Goodman to Re-brand

Macquarie Goodman to Re-brand

25 May 2007

The Australian Stock Exchange listed Macquarie Goodman Group (“MGQ”) has announced to its security holders that a General Meeting is to be held in Sydney on 27 June 2007 to vote on a proposed name change.

MGQ’s change of name and new brand identity follows the acquisition of businesses in Europe and Asia. This international expansion, together with the sale by Macquarie Bank Limited of its MGQ security holding in August 2006, necessitated a re-branding project.

The group’s strategy is to integrate all of the companies under a single brand to present a clear and consistent global image.

Macquarie Goodman (NZ) Limited’s Chief Executive Officer, John Dakin said, “MGQ undertook significant in-depth, independent stakeholder research to ensure the implications of a name and brand change were fully identified and considered.”

The research showed an overwhelming preference for a name that was “Goodman” derived. This would enable the strong brand awareness and recognition that has been built up over many years to be maintained. While many derivations were considered as part of the process, the final choice, which has been endorsed by the MGQ Board, is Goodman.

If MGQ security holders vote to accept the name change on 27 June 2007 the Group’s New Zealand businesses will be re-branded, with the Macquarie Goodman Property Trust becoming the Goodman Property Trust, from 2 July 2007.

This name change and re-branding will have no impact on the strategy or ownership of Macquarie Goodman Property Trust and nothing is required to be done by unitholders.

Confirmation of the name change will be issued if the special resolution is passed at the Sydney meeting on 27 June 2007.

ENDS

© Scoop Media