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Kevin Roberts: Speech Video - Google Zeitgeist
Speech Video - Google Zeitgeist
Speech By Kevin Roberts
A seven minute journey from Attention to Attraction. This excerpt from the Google Zeitgeist presentation in London on 21 May 2007 illustrates the path to success in the Attraction Economy - moving beyond analyzing the market to being inspired by the market.
Click to
view:
http://www.saatchikevin.com/sisomo/Speeches_Ideas/Google_Zeitgeist_Attraction_Economy/
ENDS
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