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ASB ends Business programme sponsorship
ASB ends Business programme sponsorship
Statement made by Jonathan Symons, Head of Marketing, ASB
ASB is to end its sponsorship of TVNZ’s
Business programme after a very
positive 4.5 year relationship.
Our sponsorship of this programme has been mutually successful for both TVNZ and ASB, and we have enjoyed the commercial relationship we have had with the Business team.
A significant factor in our decision is TVNZ’s intention to move the Business programme to an earlier timeslot.
Our relationship with TVNZ is good, and we continue to see them as an important partner in the promotion of ASB’s products and services to the corporate, business, rural and personal banking markets.
Ends
ASB Bank
Helping you get one step ahead.
In 1847, ASB opened as the Auckland Savings Bank with the pledge: 'to serve the community; to grow and to help Kiwis grow'. And that is very much what ASB is about today.
ASB is a leading provider of integrated financial services in New Zealand including retail, business and rural banking, funds management and insurance.
ASB strives to consistently provide its customers with outstanding service and innovative financial solutions. They're dedicated to providing simple financial products that allow their customers to bank with them how and when they want.
We all have our own ways to measure progress, and our own stories about the things that matter to us. Whatever way you choose to measure progress, and whatever your goals, ASB is there to help you get one step ahead.
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