ACP Current Affairs Titles Impressive Growth
www.acpmagazines.co.nz
Media Release, May 30,
2008
ACP MAGAZINES CURRENT AFFAIRS
TITLES SHOW IMPRESSIVE GROWTH
North
& South now the most read Current Affairs & Business
magazine
With its three Current Affairs &
Business titles, ACP Magazines dominates the category and
reaches 490,000 readers each month according to the latest
Nielsen Readership Survey results* released
today.
North &
South
• North & South’s
readership grew an impressive 5.7% compared to
the same period last year.
• With 299,000 readers North & South has reclaimed its No 1 position as the most read Current Affairs and Business magazine in New Zealand.
Metro
•
Metro (140,000) maintained its popularity and
reported strong growth compared to the last period at
10.2%.
• Metro continues to be the most effective magazine for reaching Aucklanders.
• With its affluent readership, Metro continues to be the most effective monthly magazine for reaching Auckland decisionmakers and higher socio audiences.
KiaOra
(Air New Zealand Inflight
Magazine)
• KiaOra
(155,000), the Air New Zealand inflight magazine,
strengthens ACP Magazines reach with top socio New
Zealanders.
• Reaching an affluent readership, its unique position means that it delivers a highly engaged and attentive audience time and time again.
“We are particularly delighted with North & South’s performance on the back of a reinvigorated editorial offering,” said Debra Millar, ACP Magazines’ Group Publisher. “Though mature, it is a magazine that continues to grow its audience share and appeal with New Zealanders."
ENDS
Sources: Nielsen National
Readership Survey April 2007–March 2008 Period on Period
comparisons are made with the previous Nielsen National
Readership Survey release for Jan- Dec 2007. Year on Year
comparisons are made with the Nielsen National Readership
Survey April 2006-March
2007.