BP Celebrates 10 Years of AA Rewards

16 June 2008

BP Celebrates 10 Years of AA Rewards

BP New Zealand is pleased to help celebrate the 10th birthday of AA Rewards.

As one of the four founding partners when the programme was launched in 1998, BP is delighted to have been a part of giving back more than $60 million in benefits to AA members through the programme.

Communications and External Affairs Manager Diana Stretch said ``BP is very proud of what the AA Rewards programme has achieved over the past 10 years. It is one of New Zealand’s highest activity loyalty programmes, delivering meaningful rewards for AA members.’’

The programme has grown from the original four founding partners (BP, Budget Rent a Car, Firestone and Repco) to more than 40 partners today, giving members even greater opportunities to earn points and more choice of goods and services on which to redeem them.

As part of the celebrations, BP and AA Rewards are giving away 840 birthday presents between Monday 16 June and Sunday 13 July.

Members can swipe their AA membership card at any of the 2,000 partner outlets and go in the draw to win ten TomTom in-car navigation units, ten $100 BP petrol vouchers or ten lots of 1,000 AA Reward Points every day during the celebration period.

Ms Stretch says AA members can win great prizes by swiping their card at BP from now until July 13th.

``We look forward to the birthday celebration and to the continuing success of the programme in the years to come,’’ she said.

ENDS

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