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DraftFCB wins Video Ezy business
Media Release
Monday 17 August, 2009
For Immediate Release
DraftFCB wins Video Ezy business
DraftFCB has recently been hired by the movie rental business, Video Ezy, for its advertising, media, DM, interactive and creative services.
DraftFCB Managing Director, Justin Mowday says “DraftFCB the change agency will be working closely with Video Ezy to ensure Kiwis continue to recognise what great low-cost, in-home entertainment option DVD rentals can be.”
Mr Mowday adds, “After all, who doesn’t want to enjoy the incredible stories of Hollywood in the comfort of their own home?”
Video Ezy is the market leader in the movie rental category with 146 stores throughout New Zealand, making it the country’s largest franchise chain.
Joint Managing Director for Video Ezy, Russell Clark says “indications both in New Zealand and internationally show that the DVD rental business is in bounce back mode with more people wanting value for money and staying at home for their entertainment, which is great for our industry.”
“We’re confident about the year ahead and delighted to be working with DraftFCB as our preferred agency” comments Mr Clark.
Video Ezy have innovated and moved with the times for over 20 years, and will continue to deliver in-home entertainment at an affordable price.
ENDS
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