Thirty New Employees Join The Hyundai Ranks

Thirty New Employees Join The Hyundai Ranks

At the end of a year that saw the media spotlight on the automotive sector for all the wrong reasons; Hyundai put itself into that spotlight with a real problem – they had almost 40 roles to fill.

“We discovered that as a direct result of our growth throughout the year we had dozens of new roles available across our entire dealer network,” stated Tom Ruddenklau, Hyundai New Zealand National Sales Manager.

Not one to conform to traditional methods of recruitment, Hyundai New Zealand launched a nationwide television recruitment campaign in order to find the best applicants.

“As a company we are committed to having ‘the best people working in the business and working for Hyundai.’ To attract those people we need to have a great working environment, being a finalist in 2009’s JRA Best Workplaces survey had made us confident that we could offer that,” continued Ruddenklau.

The JRA survey questions over 28,000 employees across 216 organisations and is regarded as one of the most comprehensive employee surveys in the country.

The response to the campaign was positive, with over 200 strong applicants, covering 100% of the Hyundai dealer network from Whangarei right down to Invercargill. Of those 200, the organisation has been able to place ten percent into roles.

“The success of the campaign has been fantastic; we have filled 30 positions across both our head office and throughout our dealers in a very short space of time.”

“One of our dealers in Taupo had unsuccessfully been searching for two new technicians for over a year. Our two week campaign gave him a variety of fantastic applicants within days,” says Ruddenklau.

Deon Cooper of Wings and Wheels Hyundai in Taupo backs up the statement:

“To say the national recruitment drive has been a success for us would be an understatement. We have just employed the third person that we needed, and the quality of people applying has been outstanding.”

I have advertised for staff before and been shocked at the lack of applicants and the poor quality, I think the blanket message across the country has worked.”

Ruddenklau went on to say,

“In 2010 we have more new, world class product landing than we have ever had before and we’re not shy about the fact that we want to keep moving up the ranks. This means we needed to make sure that we had a world class team on board.”

“The nationwide recruitment drive was as much a search for the best as it was a statement about our brand, and it has paid off for us in the best way possible. Up and down the country we are now set with over 30 new employees to take us into 2010.”

ENDS

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