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APN Acquires Oggi Billboards
APN Acquires Oggi Billboards
Auckland, March 4th, 2011:
APN today announced
it has acquired the billboard assets of OGGI. APN Chief
Executive Brett Chenoweth said “APN Outdoor has strong
momentum at the moment. It delivered an excellent result in
2010 and this move supports APN Outdoor’s position as a
leading outdoor operator in the New Zealand market. The
acquisition is consistent with APN’s approach to investing
in high growth media opportunities”.
The portfolio comprises over 100 billboard panels across the country, with significant coverage in the key metro markets of Auckland and Wellington. This includes a number of CBD sites that are well positioned to reach audiences during the Rugby World Cup in New Zealand in September and October 2011.
Phil Clemas, General Manager, APN Outdoor NZ, said:
“The newly acquired sites will complement our existing product offering and enable us to provide more comprehensive metropolitan and regional coverage solutions”.
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