Acumen Republic Appoints new CEO, Karyn Arkell

Acumen Republic Appoints new CEO, Karyn Arkell

Auckland, April 04 2011. New Zealand’s largest and most established PR agency announced today the changing of the guard from current CEO and principal Michael Dunlop to new incoming CEO Karyn Arkell.

Michael Dunlop said that the timing was right for fresh leadership of the company now that the business has been transformed from an Auckland and Wellington communications and marketing agency to a Trans-Tasman agency operating from offices in Auckland, Wellington and Sydney.

“When I acquired the business (known as Consultus) sixteen years ago, the industry was already going through significant change. What we’re seeing now is an era where we’re experiencing the increased ascendency of PR which in turn has led to a stronger and more diversified business operating in three geographies under the Acumen Republic brand.”

“I’m handing over the reins to Karyn because she demonstrates the necessary business insights and market leadership that Acumen Republic needs to take this business forward. I will step back from management and concentrate on working with our clients,” Michael Dunlop said today.

Incoming CEO, Karyn Arkell, has been with the firm for over ten years and led the Auckland office in her current role of General Manager. She has overseen many key initiatives across the company, greatly influenced the direction and the footprint of the brand in Australia, which was established in early 2010, and led a number of key client relationships.

“I really believe in this company, the people in it and what we can achieve together with our clients, in a market that throws us new challenges and opportunities every day. I’m thrilled to be appointed to lead the organisation in this next phase – as we cement our Trans-Tasman position and continue to deliver for our incredible portfolio of clients.

“John Walsh, General Manager Wellington, Myrna van Pelt General Manager Sydney and Mandy Hancock, Chief Financial Officer, will continue as key members of my leadership team. Michael remains in the business, as Executive Chairman. In addition, we have over 40 staff organised into, specialist teams across public affairs, public relations, events and activation, marketing, digital, design and events.

“I think this puts us in a unique position in the market – with an unrivalled depth of talent.”

Ends.

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