Scoop has an Ethical Paywall
Separate research institute will complement Atlantis' model
Separate research institute will complement Atlantis' business model
By Peter Kerr for sticK
(sticK - 16 June 2011 ) A bit of a plug for Atlantis Healthcare, and more particularly, a clever initiative it is about to unveil.
The company's Auckland-based, but is an increasingly global business that helps patients stick to their prescriptions and lifestyle changes. The company makes individualized programmes that use email, face to face and other means to help people stay healthier. Many of its programmes are software based.
For the dramatically increasing numbers of diabetes, asthma and obesity patients, non-adherence is a major problem that costs health budgets billions of dollars, and Atlantis is clipping the ticket by improving outcomes.
For sticK – science, technology, innovation & commercialisation KNOWLEDGE - is a new Wellington based news service concentrating on following the money from ideas to income. Contact editor Peter Kerr at peter.kerr055 @ gmail.com
Peter Kerr
Message maker
Writer, communicator, simplifier, storyteller.
Versed in the art and science of translating something complicated into an understandable message.
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