Bayfair Shopping Centre Seeks Customer Service Champion

Media Release September 2011

With the eyes of the world currently focused on our country, Bayfair Shopping Centre has come up with an innovative way to celebrate the customer service contributions that its retail staff makes to shoppers throughout the year. In this vein, Bayfair has launched the Customer Service Champion 2011 competition, giving both customers and retail staff the chance to be rewarded.

The competition will be run in several phases from 9 September to 28 October. First, between 9 September and 9 October, customers will be invited to share stories of great customer service at Bayfair, and to nominate a specific retail staff member for the award.

The nomination can be made by completing a form available from the Bayfair Information Desk (outside Kmart) or sending a comment via the ‘Contact Us’ section of the website www.bayfair.co.nz.

Every shopper that shares their story will themselves be entered into a draw. The first valid entrant selected on 10 October will receive a $1,000 Bayfair Gift Card.

Once nominations close on 9 October, a panel of five Bayfair retail managers will convene to select stories that illustrate exceptional service and announce 10 retail staff finalists.

Then, between 16 and 23 October an independent professional mystery shopper will assess each retail finalist’s service delivery in order to determine who will be crowned the Bayfair Customer Service Champion 2011.

The Champion’s prize, consisting of a trophy and $1,000 Bayfair Gift Card, will be presented within the store in which he or she works on 28 October and each finalist will also be presented with a certificate of achievement.

Bayfair marketing manager Nina Rivett says the management team was inspired to run the competition so that customers could have a portal for sharing stories of great customer service and help their favourite retail assistant obtain the glory of being crowned a champion. It was also a perfect time to showcase the talents of our retailers to visitors travelling to the region.

“The Bay is an indisputably beautiful part of New Zealand, and with the eyes of the world on us, we want to show that how we treat our customers is just as impressive as our surroundings. We know we already deliver great customer service and we have some genuine retail stars – now is our chance to celebrate it, and recognize those people.

“The time spent at Bayfair may create a lasting impression for tourists and locals alike, and we want to make sure that everyone experiences the best that Tauranga and The Mount have to offer.”

Key dates
• 9 September to 9 October – customers can nominate a retail staff member for the award; all entries go into a draw.
• 10 October – the first valid entry from the draw will receive a $1,000 Bayfair gift card.
• 10 October – judging to determine the top 10 finalists will take place.
• 16 to 23 October – mystery shopper will visit each finalist to assess service delivery.
• 28 October – overall winner will be presented with his or her prize.

Note: To be eligible as a finalist and/or the Bayfair Customer Service Champion, the retail staff member must be employed as a current permanent full-time or part-time employee within a store located at Bayfair Shopping Centre.

ENDS

© Scoop Media