Explore A New Roar - Tiger Beer Unveils New Website

10th October 2011

Explore A New Roar - Tiger Beer Unveils New Website

Today Tiger Beer New Zealand unleashes its new website at a new domain name – www.tigerbeer.co.nz .

Tiger Beer New Zealand has created a new-look which is more complete and is a more engaging and user-friendly experience.

The website will showcase Tiger beer to consumers through an array of interesting content such as brand history, brewing process, music, art, competitions, Tiger Beer adverts YouTube clips and more.

The integrated website incorporates a Tiger Beer artistic theme with a bold and distinctive piece of art from Beastman (Sydney Translate Artist) as the background which is used across all page elements of the site.

The new Tiger Beer website is New Zealand’s localised site and has a great mix of both local and international content. The website has also been enhanced with the inclusion of link buttons to the Tiger Beer Facebook and Twitter pages giving visitors current information on the brand in its social media domains

Carla Rawson, Tiger Beer Brand Manager, said: “The aim was to give a contemporary new look to the Tiger Beer New Zealand website and make it an up-to-date resource for Tiger Beer consumers. We took inspiration from the other global Tiger Beer websites, but did give our web design agency Federation Media free reign to create a site that would truly entertain New Zealand visitors with engaging and current content. Tiger Beer as a brand is progressive and encourages freedom of expression. It has the confidence to let artists adapt and interpret Tiger on our behalf. This is noticeable with the background artwork of the new Tiger Beer website, as artist Beastman has interpreted the brand in an artistic form – which we feel perfectly fits with the Tiger Beer brand”.

Visit the New Zealand Tiger beer website – www.tigerbeer.co.nz

ENDS

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