Intel Appoints Kate Burleigh General Manager
Intel
Appoints Kate Burleigh General Manager of
Australia and New
Zealand
Intel announced today that Kate Burleigh has been promoted to general manager for Australia and New Zealand.
Burleigh, who previously served as national marketing and reseller channel organisation manager for Australia and New Zealand, replaces Philip Cronin, who has been promoted to director of Regional Sales & Business Development for Asia-Pacific.
Kate has been with Intel for 15 years, joining as a public relations manager before subsequently assuming a variety of marketing management roles, including Asia-Pacific launch manager for Intel® Centrino® mobile technology – regarded as one of Intel’s most successful product launches. For the past six years, Kate has held the role of ANZ marketing manager. In this role, she presided over the development of innovative demand generation and brand campaigns. In addition, Kate also managed Intel’s Reseller Channel Organisation in Australia and New Zealand for the last two years.
Cronin,
who joined Intel in 1997 and became general manager in 2004,
has earned a reputation for rapidly ramping new technologies
and growing PC use in education in Australia and New
Zealand. He is an advisor to the NSW Industry IT Advisory
Panel, chairman of the Australian Information Industry
Association, and was named as one of the most influential
leaders in ICT in Australia and New Zealand in 2012.
Both new appointments are effective
immediately.
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