What’s not to love about nuts?

Media Release

20 June 2012

What’s not to love about nuts?

If you’re not already nuts about nuts, then the people behind Alison’s Pantry are out to convert you. A new ‘I love nuts’ campaign is underway to encourage New Zealanders to eat more of this convenient and nutritious food.

Shoppers will start seeing ‘I love nuts’ stickers on the Alison’s Pantry self selection department along with in-store sampling teams handing out product samples and information in New World and Pak’N Save supermarkets over the coming weeks. The 12 week ‘I love nuts’ campaign aims to highlight the benefits of eating a handful of nuts each day as part of a healthy diet.

Sue Pollard, CEO of the New Zealand Nutrition Foundation, says there are so many good reasons to eat nuts and she recommends them as part of a healthy diet.

“Unsalted nuts are a versatile and nutritious food to have in the pantry – the great thing about them is you only need a small handful to get a range of vitamins, protein, fibre, iron and antioxidants. They also contain essential good fats for a healthy heart, brain and general wellbeing.

“There are many different types of nuts to choose from but they are all delicious, convenient and affordable treats for entertaining, cooking, work and school lunchboxes,” she adds.

The value, freshness and quality of Alison’s Pantry nuts means that just 30 grams, or a handful each day, which costs less than $1, is all that’s needed to complement a healthy lifestyle. Thirty grams of nuts equates to around 20 almonds or 15 cashews.

Pollard offers several ways to incorporate nuts into a daily diet which include adding almonds to green beans give crunchy texture and extra protein, including peanuts or cashews to a stir-fry meal or curry, replacing croutons with walnuts in salads or soups, or adding them to baking and fruit crumble toppings, cereal, smoothies, ice cream or yoghurt to add nutritional value to a treat.

For further information on the ‘I love nuts’ campaign and great recipe ideas, visit www.alisonspantry.co.nz.

Ends

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