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The way you’d farm if you farmed yourself
The way you’d farm if you farmed yourself
(sticK - 30 October 2012 ) Think for a moment that you’re a Western consumer contemplating buying some animal protein for dinner that night.
Faced with an array of red and white meat choices, you have a tiny thought in the back of your mind about how the animal that produced that steak or mince or breast grew up.
(Ignoring anthropomorphism) mostly, you’re going to be aware that its life was pretty confined and squashed, and bears very little resemblance to how it would’ve existed in a ‘natural’ world.
However, you’ve got to eat, and pretty much you have Hobson’s choice when it comes to the production source of the meat.
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For sticK – science, technology, innovation & commercialisation KNOWLEDGE - is a new Wellington based news service concentrating on following the money from ideas to income. Contact editor Peter Kerr at peter.kerr055 @ gmail.com
Peter Kerr
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Writer, communicator, simplifier, storyteller.
Versed in the art and science of translating something complicated into an understandable message.
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