Emirates Sponsoring Roland Garros Tournament
Following news release is issued for Emirates Airline:
News Release, 18 April 2013
Emirates Sponsoring Roland Garros
Tournament
Emirates, one
of the world’s fastest growing airlines, and Roland Garros
have announced a five-year agreement appointing Emirates as
Official Partner of the Roland Garros tournament® starting
with the 2013 edition from May 21 to June 9,
2013.
“Appropriately named after famed French aviation pioneer and tennis supporter, Roland Garros, this tournament is a natural extension of our existing tennis sponsorship portfolio. Watched by millions around the globe this acclaimed clay court championship is the perfect platform with which to align our brand,” said Tim Clark, President Emirates Airline.
“The global following for tennis is extensive. You don’t have to play tennis to be a fan of it and appreciate the dedication needed to be one of the world’s best players. It is our own appreciation of this sport that has been the catalyst behind our various global tennis sponsorships, including two of the Grand Slam tennis events.”
"We are particularly delighted and also proud to welcome an international brand such as Emirates amongst our official partners,” said Jean Gachassin, President of the French Federation of Tennis. “The arrival of Emirates fits in perfectly with our development and partnership strategy of aiming to expand our global reach. And of course what better association, between the French Open which is named after Roland Garros a pioneer in the world of aviation – and one of the world's foremost airlines.”
Emirates currently offers 32 weekly flights to France, with 20 flights per week to Paris including a double daily A380 service, a daily flight to Nice and five flights per week to Lyon. All of Emirates’ four daily flights from New Zealand provide direct connections at Dubai with the airline’s services to France.
Emirates’
sponsorship of Roland Garros is the airline’s third tennis
sponsorship in Europe after the Internazionali BNL d'Italia
(Italian Open) announced last year and the Barcelona Open
revealed in March 2013.
Other major tennis competitions
sponsored by Emirates around the world include; the US Open,
the Rogers Cup, BNP Paribas Open and the Dubai Duty Free
Tennis Championship. Emirates is also the Official Airline
of the ATP World Tour and sponsor of Emirates ATP
rankings
ENDS