Competitors' Panic Fee Cuts Will Not Affect Realestate.co.nz

Media Release

Panic Fee Cuts by Competitors Will Not Affect Realestate.Co.Zz

AUCKLAND, 1 August, 2014 - The dominance of the property listing website market achieved by Realestate.co.nz is not expected to be affected by any desperate fee cutting by its nearest competitor.

Realestate.co.nz now has 20 per cent more properties for sale than its nearest competitor, and has seen site visitors grow more than 50 per cent in the past year. Realestate.co.nz will continue to offer a low subscription price, which is around one quarter of the new rates being charged by Trade Me.

“We are committed to keeping down marketing costs for home vendors, and we will continue to maintain our low all you can eat monthly subscription price at just $300 +gst for large real estate agencies, and $225 +gst for smaller agencies,” says CEO Brendon Skipper.

“Realestate.co.nz has now proven its significant strength as the official real estate industry website. We are visited by genuine buyers, and we are going continue to grow even stronger in the market over the coming months,” he says .

• We have the most homes – over 9,000 more homes for sale than anyone else (that’s over 19% more than our closest competition)

• Traffic to our site has gone up a massive 56% in the last 12 months, and we now see over 45,000 unique property hunters visiting Realestate.co.nz every day.

• We have New Zealand’s #1 Property App, with over 220,000 downloads

• We have a dedicated audience of property buyers, people spending three times as long on our pages than on those of our closest competitors.

With the continuing support from the real estate industry Realestate.co.nz is positioned well to continue developing and increasing both relevance and awareness to consumers and the real estate industry.

ENDS

About Realestate.co.nz

Realestate.co.nz is the official website of the New Zealand real estate industry, and provides the most comprehensive selection of licensed real estate listings across all categories of real estate. Realestate.co.nz lists more than 130,000 properties each year, representing more than 96 per cent of all listings currently marketed by real estate professionals.

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