Dulux adds colour to Pead stable

Media release dulux – 1

21 August, 2014

Dulux adds colour to Pead stable

Dulux has appointed Auckland-based independent agency Pead PR to manage its public relations.

Pead PR’s role is to promote Dulux’s colour forecast programme, its 75th anniversary celebrations and alignments with DOC and The Block television series among other projects.

Dulux national marketing manager Shontelle Crosswell says, “The creativity Pead showed in its response to our brief plus its credentials in the consumer media space were very impressive. We’re confident Pead PR will deliver on both the consumer and trade elements of our communications drive.”

Pead PR director of client services Candice Robertson says, “This is a great win for the agency and a wonderful addition to our existing client portfolio. We are delighted to be appointed to work alongside Dulux’ agencies in putting this brand front of mind for specifiers, stylists and consumers alike.

“The Dulux team has some exciting plans for the brand in the next year and we share their passion to make an impact in the market.”

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