Leaderbrand Makes NZ Dinnertime Quicker, Easier And Tastier

Leaderbrand Makes NZ Dinnertime Quicker, Easier And Tastier with Ready-to-Serve Veg

LeaderBrand, one of New Zealand’s largest and most innovative producers of fresh fruit and vegetables, is making meal preparation easier for at home chefs with their new range of ready-to-serve pouch produce. Picked fresh from the field, sealed in the pack and pre-cooked, LeaderBrand ready-to-serve potato, beetroot and sweet corn are convenient, tasty, healthy additions to meals, salads or as a quick snack.

The ready-to-serve range carries the same quality guarantee as all LeaderBrand produce. Grown and processed with the utmost care from non-GMO seeds, the vegetables contain no additives or artificial preservatives and maintains all the nutritious value of raw produce.

“Everyone’s diaries are jam packed these days,” says LeaderBrand Marketing Manager, Bevan Roach. “It’s really hard to maintain a good balance between convenience and healthy eating. Our pouch products are designed to shave a few extra minutes off cooking time while not compromising on health and nutrition. Pouch products contain freshly picked produce of the same quality found raw on supermarket shelves, with none of the nasty artificial additives so commonly found in tinned and processed foods.”

With a 15-month shelf life and no need to refrigerate, the LeaderBrand ready-to-serve range means Kiwi favourites such as sweet corn are available all year round. The sealed packs are convenient to take away on camping trips, picnics or to have on standby sitting in the pantry.

LeaderBrand ready-to-serve potato and beetroot is available in 250g packs (4-6 pieces) and can be cooked in the microwave, boiled in the bag or used straight from the pack. Ready-to-serve sweet corn comes in a single serve and can be microwaved, grilled or put on the BBQ.

The LeaderBrand ready-to-serve range, along with LeaderBrand salads, slaws and raw produce, are available at all leading supermarkets throughout both the North and South Islands.

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