Colliers International wins PINZ Innovation Award

Colliers International wins PINZ Innovation Award

Colliers International’s marketing team has won the Innovation Award in the annual Property Institute of New Zealand (PINZ) Awards.

The award, presented at the PINZ gala event in Christchurch, acknowledges the development of outstanding products, services and/or processes within the property sector.

Colliers’ winning entry was based around the company’s recent revamp of its print and digital marketing interface.

Judges’ comments praised the winning entry for the way Colliers developed a comprehensive and unified marketing program for ‘revolutionising the way commercial and residential property is promoted and seamlessly utilising digital and real world strategies.’

Colliers International’s marketing director, Jeremy Graham, says the award reflects the effort the company has gone to in integrating its traditional mediums with online and digital mediums, as well as driving customers and all online traffic to our website.

“We’ve effectively re-engineered our property marketing strategy, introducing more lead-generating mediums to set us up for the digital future, and provide a point of difference with our competitors.”

The PINZ award follows a successful period for Colliers International that also received four gongs at the Royal Institution of Chartered Surveyors (RICS) awards last month.

ENDS

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