Ooooby launches crowdfunding campaign
1 September 2015
Out of our own back yards and into your portfolio — Ooooby launches crowdfunding campaign
Ooooby, a New Zealand-based local food
delivery tech platform, launched an equity
crowdfunding campaign on PledgeMe
today.
“Ooooby is a farmers market in a box
delivered to your door,” founder Pete Russell
said.
“We make buying local food convenient,
affordable and fair through our lean-efficient distribution
model.
“Ooooby’s model can scale and be
replicated to serve the local food needs of most areas here
in New Zealand or almost anywhere around the
world.”
Mr Russell said the social enterprise is
good for the planet because it moves from oil dependence to
local resilience, and is a commons based business, which
means that suppliers, customers and crew all share in its
success.
“Ooooby is crowdfunding so as many
people can share in this success,” Mr Russell
said.
“We are using equity crowdfunding with
PledgeMe as our capital raising method because it allows
everyday people to have a slice of the pie, and we’re all
about that.”
Ooooby is looking to raise a minimum
of $200,000 up to $800,000 which is between 2.4-9.1% of the
company.
“Investment from our crowd will allow us
to grow our team and infrastructure so that we can help to
open eight new hubs over the next 18 months. Christchurch,
Bay of Plenty, Palmerston North and Kapiti Coast are in the
short term pipeline with more opportunities every
day."
The PledgeMe campaign will be live from 6 on
Monday 1 September at pledgeme.co.nz/investments/97-ooooby
PledgeMe
Equity Champion Will Stewart said Ooooby had an engaging
crowdfunding campaign shaping up.
“It’s amazing
to see Ooooby’s value of engaging their own crowd as an
essential part of the global mission of solving issues
around our local food systems,” Mr Stewart
said.
“Part of Ooooby’s success is because even
though they are an online technology they are all about
making positive change at a community
level.
“Pete and the team at Ooooby do things
differently and it’s motivating to see the positive
changes they have made in our own back yards to
date.”
Ooooby at a
glance
• Ooooby stands
for “Out Of Our Own Back Yards”
• Founded in 2010
• 70,000 boxes delivered to 5,000 customers
• Operational hubs in three countries (NZ, Australia, USA)
• Looking to raise between $200,000–$800,000 or 2.4–9.1% of the company
• Minimum investment is $500
• Campaign at pledgeme.co.nz/investments/97-ooooby
Ooooby
investor events
Ooooby are
hosting a series of investor evenings across New Zealand
over their campaign. Media are invited to
attend.
• 7 PM, 31 Aug — Auckland at AUT WG
Building, 55 Wellesley Street, CBD attending.io/events/oooobyinauckland
• 7 PM, 2 Sep — Tauranga in the Historic Village Hall attending.io/events/oooobytauranga
• 12 PM, 3 Sep — Palmerston North Palmerston North City Library, 155 17th Ave attending.io/events/oooobyinpalmerstonnorth
• 7 PM, 3 Sep — Wellington at Biz Dojo, 115 Tory Street attending.io/events/oooobyinwellington
• 7
PM, 4 Sep — Christchurch at the Canterbury Horticultural
Society on Riccarton Ave attending.io/events/oooobyinchristchurch
ENDS