Local pricing and availability for the new Xperia™ M5

Sony Mobile announces local pricing and availability for the new Xperia™ M5 - its best-in-class super mid-range smartphone

16th November 2015, Auckland – Sony Mobile Communications (“Sony Mobile”) has today announced the New Zealand availability and pricing for the new Xperia™ M5. It is available from today in black and gold at all 2degrees and Noel Leeming stores and online at2degreesmobile.co.nz for $799 RRP or on a 24 month plan (See table for details below). The Xperia M5 continues Sony Mobile’s innovation in imaging and offers advances in design, battery and performance.

“We are pleased to present a new product that highlights Sony’s advances in camera technology,” said John Featherstone, Sony Mobile’s Head of Business Development for APAC and Market Head for Oceania. “We understand that camera capabilities are important to smartphone users, so we ensured that Sony’s existing camera brilliance was once again surpassed in the new Xperia M5, without compromising on other features across design and performance.”

Xperia M5 has an impressive 21.5MP rear camera and a 5x Clear Image Zoom so you can photograph subjects up close without losing quality. The 0.25-second Hybrid autofocus,provides fast and accurate shooting so you never miss a moment. The new Hybrid AF technology packs in both Phase Detection AF and Contrast Detection AF at an industry leading speed. Xperia M5 further offers the ability to capture videos in 4K producing sharp, bright footage.

Sony’s camera brilliance doesn’t end there - Xperia M5 features a 13MP front-facing ‘selfie cam’ which comes with integrated autofocus and Full-HD video recording. With a host of camera applications, you can elevate your selfies to the next level – including Face in picture, AR mask and Style portrait.

Featuring Sony’s distinctive design, the Xperia M5 offers OmniBalance style in a sleek premium glass finish on both sides. Designed for durability, it also features stainless steel corners to protect against bumps.

Users can enjoy a sharp, bright and vivid 5” Full HD display whilst consuming their favourite entertainment. Mobile BRAVIA® Engine 2 gives you enhanced sharpness and contrast for immersive viewing, while IPS ensures excellent viewing at any angle and accurate colours from edge to edge.

Like Sony Mobile’s flagship devices, Xperia M5 is waterproof and dust-tight [i], with a cap-less USB port for added convenience and easy charging. The large 2,600mAh battery offers up to two-day battery life [ii], so you don’t have to worry about charging your phone every day [iii].

An impressive 64-bit 2.0 GHz Octa-core processor, powered by MediaTek Helio X10 with 3GB RAM provides amazing performance and speed to optimise battery life. Whilst ultra-fast connectivity is enabled with 4G, for quick downloading of audio and video content. The Xperia M5 also offers an expandable memory of up to 200GB with a uSD card.

For full product specifications, please visit: http://www.sonymobile.com/au/products/phones/xperia-m5/

- ENDS -

[i] The Xperia M5 is waterproof and protected against dust, so don’t worry if you get caught in the rain or want to wash off dirt under a tap, but remember – all ports and attached covers should be firmly closed. You should not put the device completely underwater or expose it to seawater, salt water, chlorinated water or liquids such as drinks. Abuse and improper use of device will invalidate warranty. The device has Ingress Protection rating IP65/68. For more info see http://support.sonymobile.com/gb/dm/waterproof/. Note: the Xperia has a capless USB port to connect and charge. The USB port needs to be completely dry before charging.

[ii] Battery life has been measured against Sony Mobile Communications AB’s smartphone usage profile, defined in September 2014 to represent the typical smartphone user’s active condition, including but not limited to a range of usage scenarios (calling, texting, web browsing, social networking, game playing, music listening, picture taking, picture browsing, online video watching, video recording and playback).

[iii] Values are according to GSM Association Battery Life Measurement Technique as performed in controlled laboratory conditions. Actual time may vary.

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