Second Edition Of The Colgate Community Recycle Drive

Colgate launches the second edition of the Colgate Community Recycle Drive

New Zealanders can save used oral care items from landfill and join a nationwide competition to help raise funds for a local school, club or community group.

After the success of the first Colgate Community Recycle Drive that diverted over 45,000 pieces of used oral care products from landfill, Colgate is inviting all schools and community groups to take part in the 2016 edition of the competition.

Sitting under the umbrella of Colgate’s Oral Care Recycling programme, the Colgate Community Recycle Drive encourages all New Zealanders to recycle their used oral care items including toothbrushes, toothpaste tubes and their outer packaging as well as floss containers and have a chance to win prizes.

"We are working with TerraCycle to tackle oral care waste through the Oral Care Recycling Programme. The Community Recycle Drive engages local communities, schools and households around sustainability whilst raising funds for local projects," said John Garside, General Manager, Colgate New Zealand.

The Colgate Community Recycle Drive will run from 1 June-31 August 2016. Schools, preschools, clubs or community groups, that register as a collection location and send in oral care waste before the end of August 2016 will run for a chance to win a share of a national prize pool of $20,000 cash or a park bench made from recycled oral care waste valued at $1,500.

“We’re calling on local residents to save all their used oral care items as part of Colgate’s Oral Care Recycling Programme and support their local group or school” said Jean Bailliard, General Manager, TerraCycle.

The Oral Care Recycling Programme looks to extend the lifecycle of everyday oral care items regardless of brand. The items will be pelletised then potentially recycled into generic products such as park benches, watering cans or waste bins. This year Colgate is innovating and will be giving away six park benches made from recycled oral care products.

All eligible locations that send in a shipment of oral care waste from 1st June – 31st August 2016 will be entered into the final prize draw to win one of 20 $1,000 cash prizes or one of six recycled park benches valued at $1,500 each. For more information or to register visit www.terracycle.co.nz

ENDS

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