Logick Celebrates Supreme Print Accolade
Pride In Print Awards 2017 Awards Night media release
Logick Celebrates Supreme Print
Accolade
Auckland’s Logick Print & Graphics Ltd has
carried off the 2017 Pride In Print Supreme Award for a
superb multi-faceted presentation box to showcase the “top
tier” status of premium manuka honey
On a glittering
night at Christchurch’s Air Force Museum in Wigram on May
12, the True Honey Large & Small Presentation Case also won
this year’s Packaging Category prize, delivering just what
premium products require -- premium packaging.
Created
for client True Honey, a beautiful black box opens in
concertina fashion, with a jar of manuka honey firmly
gripped within the folds. The box can then be refolded, so
the case can continue to showcase the honey after the
purchase is made, and take pride of place on pantry
shelves.
Not only is the packaging spectacular, the
design is perfect for the export market in particular. The
outer packaging is sealed, preventing anyone other than the
buyer from touching the contents, and ensuring total product
integrity while being posted or couriered.
Logick
principal Dave Gick, who last year disqualified his company
from winning the Supreme Award when he realised that part of
his entry did not qualify under the award rules, said the
firm was lucky to cater for clients who want something out
of the ordinary.
“Our reputation has been paved down
that road for specialty and unique jobs. Sometimes with the
jobs we take on, I am not even sure myself at the start if
we can do it. That’s how much of a challenge it is.
“We are still developing techniques about how to get
new results. When customers push us, we push
ourselves.”
The night was a huge success, hosted by
MCs Jeremy Corbett and Joe Bennett.
Pride In Print chair
Scott Porter and convenor of judges Simon Yendoll said the
standard of entries was the highest in the awards’ 24-year
history and this year’s entries highlight the impact the
printed media has in every sector of New Zealand’s
industries.
Category Winners
A book that captures the
story of the renewal of Christchurch in words and drawings,
tied in to the story of a café’s rebirth, earned the
Publications Category Prize and was also announced as the
Supreme Award Runner-Up.
'Let's Take a Walk' is a book
printed by local printer Caxton for the Crofski family which
owns the C1 Expresso, an iconic Christchurch café located
in the central city.
After the earthquake struck on
February 22, 2011, the café had to close down. But after
some time had passed, they saw how badly the city needed an
injection of energy and creativity to jumpstart its
recovery.
So they decided C1 Expresso would be a leader
in the fight to recover from the tragedy. It was one of the
first businesses to move back into the central
city.
Last year’s Supreme Award winner, Dunedin’s
Southern Colour Print, confirmed its standing as a world
leader in the printing of stamps by winning the Business
Print Category. The award is for its Taiwan Map Issue -- an
export order won from the Chunghwa Post Co. Ltd.
“Any
bottle would stand out from any shelf with this label on
it” –is the glowing endorsement from the Pride In Print
judges for the Haha Brut Cuvee label which won the Labels
Category Award for North Shore printer Rapid Labels.
The
label is printed in gold on gunmetal foil with a satin
varnish finish, and was created for the launch of the new
HaHa bubbly.
Point-of-sale displays are soaring to a new
level with astonishing examples of paper engineering that
carried off the Sign and Display Print prize for Auckland
company Production Partners.
Lion Nathan needed
something out of the ordinary for their “Here's to
Interesting" campaign to promote their range of Mac’s
ales, and Production Partners worked with APC Innovate to
produce a stunning stand which features an animal head
positioned above the beers on display. The head is made from
thick card cut at precise angles and then folded to create a
3D effect for the faces of different animals.
When you
are trying to sell homes worth hundreds of thousands of
dollars you need to impress the customer, and that’s
exactly what North Shore printer McCollams Print does with
its Jalcon Homes Profile image brochure, which won the
Promotional Print Category.
Family-owned Jalcon Homes
has become a benchmark for great quality homes, with over 57
Master Builder’s awards won. To project that image it
needs a top-drawer brochure and the Jalcon Homes Profile
designed by Velocity and Creative Ltd and printed by
McCollams Print does just that.
An 18-month journey of
discovery between architect and author, and typographer and
designer, was rewarded with the Specialty Products Category
Award.
The Gentle Hand, entered by Glenfield-based
Bookbinding Press 2010 Ltd, was a deeply personal work
prepared for architect, artist and academic Dr Rachel Hurst
for her PhD dissertation submission. The book is designed as
a tactile object, with varied paper stocks and silky
bookmarks to make the ordinary act of reading a sensory
pleasure.
Two New Zealand companies – one which is at
the forefront of producing some of the best transfers for
clothing in the world, and the other which is potentially
revolutionising the design of exhibition stands – share
the coveted prize of Industry Development and Creativity
Category Winner.
Supacolour Group Ltd of Whangarei wins
for its Custard World transfer that combines digital and
screen printing in a way that only a handful of printers in
the world can match, and Auckland company APC Innovate wins
for its Gift Trader exhibition stand that is made of
fully-recyclable card.
Supacolour are breaking through
the boundaries of what is available through print in New
Zealand and are delivering something new to the
market.
APC Innovate has created a phenomenal exhibition
stand that could change the way companies organise their
exhibition planning in future. It comes as a flat pack and
can be assembled in 30 minutes, either as a free-standing
unit or by attaching panels to the wall with Velcro.
It
is totally recyclable so once the exhibition is over, it can
be discarded into the recycling bin or can be dismantled
back to a flat pack and used again.
The cost of hiring
stands is high and people often have to use professional
installers. This reduces the cost enormously and you can do
it yourself.”
PrintNZ Awards
The PrintNZ Training
Company of the Year was awarded to Soar Print Group and the
PrintNZ Trainer of the Year was awarded to Tony Reid of PMP
Print.
Print NZ Apprentice of the Year was
printing.com’s Myra Anderson.
“OMG, it’s so
incredible, I’ve reached a goal,” says Ms Anderson,
while highly praising her chief executive Symon Yendoll for
“passing on his wisdom”.
Expressing keen and fresh
ambition, Ms Anderson adds :“The apprenticeship has opened
my eyes -- not just to the print -- but to how business is
run as a whole, which is
great.”