Moët & Chandon announces partnership with Racing Club

MEDIA RELEASE
1 August 2018

Moët & Chandon announces partnership with Auckland Racing Club
Moët & Chandon will be the official champagne across the summer of racing at Ellerslie Racecourse

Moët & Chandon, the world’s most loved champagne, is excited to announce its partnership with Auckland Racing Club, supplying champagne across the summer of racing at Ellerslie Racecourse.

Commencing on August 1st, Moët & Chandon will be the official champagne partner of New Zealand’s premier racing experience, joining a dynamic mix of the finest entertainment, corporate hospitality, fashion and thoroughbreds.

Auckland Racing Club chief executive officer, Paul Wilcox says, “We are delighted to welcome Moët & Chandon into The Auckland Racing Club stable as our official Champagne partner. There are a number of synergies between our two brands and, with an exciting season of thoroughbred racing and champagne celebration ahead, we’re very much looking forward to seeing our members and guests sharing in the magic on course at Ellerslie.’’

Moët & Chandon looks forward to sharing an array of its iconic range including Moët Rosé and the innovative Moët Ice with racegoers across multiple events on the racing calendar, including OMF Melbourne Cup Day, Barfoot & Thompson Twilight Summer Night and the most prestigious week on the national racing calendar, Auckland Cup Week in March 2019.

‘’Known for tradition, glamour, excitement and entertainment, we saw The Auckland Racing Club at Ellerslie Racecourse as the perfect brand alignment for Moët & Chandon, a champagne house built on the pillars of success, glamour, grandeur and generosity,’’ says Katie Jacobs, general manager, Moët Hennessy.

Racegoers on any given day will be able to purchase Moët & Chandon, and a small range of additional Moet Hennessy brands, at Ellerslie Racecourse from August 1st, with special Moët & Chandon activations planned across multiple coveted raceday events.

ENDS
ABOUT MOËT & CHANDON
Founded in 1743, Moët & Chandon is the Maison that introduced champagne to the world by offering a range of unique wines for every occasion. From iconic Moët Impérial to the Grand Vintage Collection, from the extroverted Moët Rosé Impérial to the innovative Moët Ice Impérial, each champagne dazzles and delights with bright fruitiness, an enticing palate and an elegant maturity.
Moët & Chandon celebrates the thrill of living. With a bottle of its champagne opened every second around the globe, Moët & Chandon knows that every second is an experience, and every experience is a #moetmoment to live now.
Responsible Drinking: Moët & Chandon advocates responsible drinking and suggests that drinkers enjoy Moët & Chandon in moderation and in line with recommended daily guidelines for alcohol consumption.
Notes to editors:
For more information and imagery please contact:
Magdalen Ford, DARKHORSE
magda@darkhorsenz.com
021 0227 9903

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