NZ’S First Plant Based Nappies

New Zealand’s first plastic free* and plant-based disposable nappies are now available across New Zealand, from Kiwi start-up Little & Brave.

Unlike conventional disposables, Little & Brave Eco Nappies are made without oil-based plastics. They use wood pulp sourced from sustainable forests, and plant-based bio-film made from corn, which has the added benefit of being breathable and better for baby. The nappies are also low allergen and free from perfumes that could irritate young skin.

Little & Brave nappies are absorbent, effective and easy-to-use, but better for the planet!

These revolutionary products were launched by Little & Brave in late 2018, where they became the country’s first fully commercially compostable nappy. The Little & Brave team also set up a dedicated composting facility in Auckland – a world first, where over 30,000kg of nappies and organic waste has already been diverted from landfill, turned into nutrient-rich compost instead.

Co-founder Semisi Hutchison says that Little & Brave was set up after he and his wife had their second child and realised just how many nappies were being sent to landfill, where they can take centuries to break down.

“Cloth nappies are an awesome option, but they didn’t work for our family. We know people want the convenience of a conventional disposable but without the impact on the environment. This is our solution!”

Little & Brave originally launched in Auckland, where they have set up a collection service to pick up and take used nappies to their purpose-built composting facility. This service was recently extended to Whangarei. However, overwhelming demand from the rest of the country has inspired them to launch national sales online.

“We’ve had customers from around New Zealand asking friends and family to purchase our nappies in Auckland, and post them to their homes,” says Semisi. “Some found that our nappies are the only ones that don’t cause their babies painful nappy rash, while others simply want a more sustainable option.”

“Situations like this, where our customers are going to extra effort and paying additional courier charges, is the main reason we are making our nappies available nationwide. We want to support Kiwi families, not cost them extra!” he says.

“It’s become clear there’s a real demand for nappies that are better for the environment but quick and easy to use as well, which is incredibly exciting for us and for New Zealand too.”

Little & Brave customers in Auckland and Whangarei can have their nappies picked up to be composted, or can drop them to the company’s composting facility. Outside of Auckland, Little & Brave is exploring ways they can bring the same amazing composting services to other regions.

To try Little & Brave, visit www.littleandbrave.co.nz. Packs start from $20, with nationwide release specials available.

*PLASTIC FREE™ based on A Plastic Planet's Straight Talk on Plastic

It takes one cup of crude oil to make the plastic on each disposable nappy. Source: Zero Waste NZ Trust.

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