Commission charges Farmland Foods for misleading customers

26 April 2019
Release No. 139

New Zealand smallgoods producer Farmland Foods is facing charges under the Fair Trading Act for allegedly misleading consumers about the place of origin of some of its ham products.

The charges follow a Commerce Commission investigation and relate to the labelling on packaging of three sizes of its ‘Heritage Cooked on the Bone’ ham products. The Commission alleges the packaging gave consumers the false or misleading impression that the products were made from New Zealand reared pork, when the majority of the pork was imported.

The ham products were sold between 1 October 2015 and 1 September 2018.

The case will be called again in Palmerston North District Court on Thursday 9 May.

As the matter is before the Court, the Commission will make no further comment at this time.

Background
Farmland Foods is a Bulls based, family owned meat processing business. It produces over 100 meat products which are sold at all major supermarkets in New Zealand.

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