Air New Zealand Fashion Week 2009

Air New Zealand Fashion Week 2009
Fashion Designer Announcement

Organisers of the biggest fashion event on the New Zealand calendar are promising a full schedule for the ninth year of Air New Zealand Fashion Week. A preliminary list of confirmed designers was announced this afternoon to partners and media at the Westin Hotel, the official hotel of Air New Zealand Fashion Week.

The designer list comes with an advisory that more labels are expected to confirm their place at the event before the full schedule of shows is released in early September.

The collections will run from Monday 21 September to Friday 25th September showcasing the Autumn/Winter 2010 collections of not only New Zealand’s top and emerging designers but featuring a number of international designers as well.

The announcement included a message of thanks for the support of the event’s sponsors and partners from Managing Director, Pieter Stewart who acknowledged the importance of these entities to the continued success and profile of the event.

The priority of organisers is to keep the collections fresh and global according to Stewart, who also revealed a number of new initiatives.

“We recognised early on that 2009 was going to be an extremely challenging year for the fashion industry, so we’ve cut our cloth accordingly. If there is one thing we’ve learnt at Air New Zealand Fashion Week it’s to adapt and change in difficult times.
Along with the list of returning designers we’ve also selected a number of new designers, there are international designer shows and we’ve created new format shows which will make 2009 a year to remember,” she said.

For the second year running Air New Zealand Fashion Week will once again welcome Australian designers to its runway and there is expected to be huge interest in the first US designer label to show at Air New Zealand Fashion Week. Designers Richie Rich and Pamela Anderson are behind the MUSE label, an eco and animal friendly line of swimwear, ready to wear and shoes. MUSE will be launched at New York Fashion Week in early September and then the pair will bring the label to the runway at Air New Zealand Fashion Week on September 25th.

Up and coming stars of the New Zealand and Australian fashion industry will feature in the GHD New Generation show. These 8 designers will each team up with media magazine partners and show as segments within the group show.

Another new feature is The Diet Coke – “Little Black Dress Show” featuring 5 of New Zealand’s top designers and 5 of Australia’s top designers, who will be custom making garments for this group show.

The inaugural Miromoda Show has been added to the Fashion Week schedule. The show is a result of the Miromoda Fashion Design Awards that were held recently in Wellington and will feature 8 aspiring Maori fashion designers who were chosen to show from a group of 20 finalists.

Set for a prime front row seat is Asian celebrity and former model, Denise Keller. Now working in Singapore as a presenter for MTV Asia and the Discovery channel, Keller who has graced the covers of Vogue, Elle, New Woman, Style, Harper’s Bazaar, FHM, Hong Kong Women’s Weekly and Cleo is said to already be an avid fan of New Zealand fashion designers.

Another new feature for 2009 is “The Viewing Room”, where each designer will deliver their collection directly after their show. This new space will give buyers and media the chance to see the garments up close and talk with the designer teams’ one on one.

Rounding off the week is Air New Zealand Fashion WEEKEND which kicks off fashionably early at 6pm on Friday 25th September. The party continues late into the night before a full day of entertainment for the public on Saturday 25th September starting at 9am. Attractions include numerous Season Preview Shows and repeat collection shows by some of the country’s top designers as well as the Designer Selection shows of in-season fashion that are always a sell-out. The ever popular New Zealand Herald Designer Garage Sale will feature bargains from some of the top names in fashion, while the main bars and restaurants will be open across Fashion WEEKEND to keep shoppers hydrated and fed with feature entertainment thanks to Red Bull and Loop Recordings.

AIR NEW ZEALAND FASHION WEEK 2009
DESIGNERS AND LABELS

The following is list to date of designers and labels that are scheduled to show at Air New Zealand Fashion Week 2009 (21st – 25th September). Please note that additions and changes may be made to this list prior to the release of the provisional show schedule in late August.

Adrian Hailwood / Adrian Hailwood / AUCKLAND
Andrea Moore / Andrea Moore / WELLINGTON
Annah Stretton / Annah Stretton / MORRINSVILLE
Barbara Lee / Barbara Lee / CHRISTCHURCH
Basquesse / Viviana Pannell / WELLINGTON
Cybèle / Cybèle Wiren / AUCKLAND
Chapel Design / Janelle Chapel / AUCKLAND
Emma Ford / Emma Stuart / AUCKLAND
Emma / Emma Wallace / WELLINGTON
House of EZIS / Andrzej K pytel / AUSTRALIA
Julian Danger / Amy Rose Goulding / DUNEDIN
Huffer / Dan Buckley & Steve Dunstan / AUCKLAND
ISBIM / Joshua Jang / AUCKLAND
Juliette Hogan / Juliette Hogan / AUCKLAND
Kagi / Kat Gee / AUCKLAND
Karen Walker / Karen Walker / AUCKLAND
Kate Sylvester / Kate Sylvester / AUCKLAND
Nom*D / Margarita Robertson / DUNEDIN
Oyl / Vicki Reid & Nicola Karam / WAIRARAPA
Riddle Me This / Liz Proverbs / MT MAUNGANUI
Sable & Minx / Theresa Brady / AUCKLAND
Salasai / Kirsha Whitcher / HASTINGS
Sera Lilly / Cheryl Lilly / AUCKLAND
Sheryl May / Sheryl May / GISBORNE
Stolen Girlfriends Club / Marc Moore & Dan Gosling / AUCKLAND
Tara Cunniffe / Tara Cunniffe / AUCKLAND
TCD / Caroline Marr / AUCKLAND
Trelise Cooper / Trelise Cooper / AUCKLAND
Trix & Dandy / Michael Pattison / AUCKLAND
Twentysevennames / Anjali Stewart & Rachel Easting / WELLINGTON
United Constructions / Jill Crabb & Helen Miraudo / AUSTRALIA
VonAvi / Greg & Kaz von Heraud Parker / WANAKA
Zambesi / Liz & Neville Findlay / AUCKLAND

Miromoda Designers
Wiremu Barriball / Wiremu Barriball / TITAHI BAY
Kiri Nathan / Kiri Nathan / AUCKLAND
Samara Vercoe / Samara Vercoe / NELSON
Keri Wanoa & Hemi Sungren / Keri Wanoa & Hemi Sungren / WAITARA
Tutina Pasene / Tutina Pasese / OTAKI
Shane Hansen / Shane Hansen / AUCKLAND
Bianca Walford-Collier / Bianca Walford-Collier / WELLINGTON

Diet Coke – The Little Black Dress Show
5 New Zealand and 5 Australian designers to be announced

For a profile of each Designer check out the Air New Zealand Fashion Week website www.nzfashionweek.com

ENDS

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