Watch A Film This Sunday And Help Christchurch

For immediate release

24 May 2011

Watch A Film This Sunday And Help Christchurch

Cinemas nationwide have come together to help Christchurch families following the earthquake, by donating proceeds from two charity screenings on Sunday, 29 May. New Zealanders are encouraged to head on down to their local cinema on Sunday and watch a film for a good cause.

Participating cinemas in towns all around New Zealand will be offering adult tickets at children's prices. All proceeds will go to Variety - The Children's Charity to help children that are suffering as a result of the earthquake.

Variety is there for children in all sorts of challenging circumstances and has been working in the Christchurch community for many years supporting sick, disabled and disadvantaged children. Some examples of things that Variety is funding from its earthquake appeal include replacing mobility and medical equipment for children with special needs, providing toys or equipment for those who suffered great loss, financial help with school or sports fees, or helping children to cope with loss.

Joe Moodabe, Chairman of the New Zealand Motion Picture Industry Council and President of Variety - The Children's Charity says: "Never before has the cinema industry banded together in this way. This is a real show of solidarity for Christchurch and we encourage all New Zealanders to do their bit by organising a family cinema outing on Sunday. Your small contribution will help Variety to make a big difference in the lives of children in Christchurch."

Cinemas will screen a selection of recent films, mostly suited to a general audience. For more information on whether your local cinema is participating, as well as details on films, show times and pricing please consult your local cinema directory or get in touch with the cinema directly.

Cinemas that are taking part include EVENT Cinemas, Hoyts, Reading Cinemas, Berkeley Cinemas, Rialto and independent cinemas.

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