The Body Shop joins Te Koanga Fashion Show

PRESS RELEASE

Wednesday, August 31, 2011

The Body Shop joins Te Koanga Fashion Show

Preparations for this year’s Te Koanga Fashion Show just received a boost with confirmation The Body Shop will be the official supplier of makeup to the annual event, which is held as part of the National Waiata Maori Music Awards in Hawke’s Bay.

“When we heard about the Te Koanga Fashion Show and Waiata Maori Music Awards, we knew instantly it was something The Body Shop wanted to be part of, celebrating New Zealand Maori culture and talent,” says Crystal McCalman, the manager of The Body Shop® Napier.

The Body Shop New Zealand has contributed to community initiatives for over 25 years and for the first time will dispatch a makeup team to prepare models appearing on the catwalk at the Hawke’s Bay Opera House for the Te Koanga Fashion Show, on September 7.

Among the guest models the team will work on are former New Zealand’s Next Top Model contestant Ruby Higgins and the current Miss Aotearoa, Angela Cudd.

“This event gives us an opportunity to combine community relationships with creativity in makeup artistry, techniques and not to forget a phenomenal experience for our makeup team,” Crystal says.

The Body Shop is looking forward to building a lasting relationship with the organisers of “this highly acclaimed event,” she says.

“… so we can work collaboratively in the future to promote more extraordinary Maori talent and other events.”

Crystal says she is excited about having the opportunity to see the show unfold, to be involved in the planning, the preparation, developing the makeup look, being part of The Body Shop makeup team, meeting the creative personalities involved.

“And contributing to what I know will be a highly successful celebration of Maori culture and talent.”

The Body Shop makeup director Louise Mills says the company’s makeup team is thrilled to add the Te Koanga Fashion Show and Waiata Maori Music Awards to its list of high profile fashion events.

It’s involvement in television, print and runway shows includes four years involvement in New Zealand Fashion Week.

“We pride ourselves on a prestige range of makeup which is used to create runway ready looks that our customers can easily recreate at home. The Body Shop makeup team is excited and privileged to have the opportunity to work with some of the best in Maori music and fashion,” Louise says.

ENDS

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