Creme magazine celebrates its 13th Birthday with sleepover

Media release 30 October 2012
Creme magazine celebrates its 13th Birthday with NZ’s Biggest Sleepover!

This Saturday, teens up and down the country will be partying in their PJs to celebrate the 13th birthday of Creme, Kiwi girls’ favourite magazine.

Sponsored by Cool Charm, the epic event on November 3 includes popcorn, pop stars and pillow fights as the Creme team go live from Sleepover HQ to girls in their homes to kick off the celebrations.

Creme is inviting their readers to join in a virtual network of sleepovers across the country by logging in to creme.co.nz. Readers will be treated to a night of fun in their own homes with activity brought to them via the internet from the Creme team who will be stationed at their own party, Sleepover HQ. Online activity will include celebrity guest appearances and performances, fun tutorials, games and giveaways throughout the evening, from 6pm onwards.

At Creme Sleepover HQ, the team will be generating the online activity as well as hosting their own guests, 80 lucky Creme readers, who won invitations to the party from an in-magazine promotion. Guests will enjoy live performances and the opportunity to meet and greet with some of their favourite NZ celebrities, as well a host of fun activities, games and entertainment. Celebrity guests include Jamie McDell, Drew Neemia and Kimberley Crossman, and the party’s MC, PJ Harding from ZM (the event’s media partner).

NZ’s Biggest Sleepover aligns with Creme’s November 13th birthday issue, on sale now. This special issue features cover star and guest editor Reece Mastin, as well as a flip cover starring Taylor Swift. Thirteenth birthday content includes a retrospective look back at the last 13 years of Creme, personal birthday messages from local and international celebrities, 13-themed editorial features and fashion, as well as an entire section dedicated to NZ’s Biggest Sleepover.

Editor Alice O’Connell says turning 13 is an important milestone in any young Kiwi girl’s life and is one that Creme is excited to celebrate. “Creme has become an important, trusted part of young New Zealanders’ lives. We’re excited to celebrate the birthday of our uniquely positioned 100% Kiwi mag – which is also the best-selling youth magazine in NZ – in a way that a typical young NZ teen would, with a fun-filled sleepover!”

“Creme has always strived to be a socially-responsible, safe environment for teen and preteen girls. It’s a philosophy we’ve applied to all facets of our brand, including our online community where parents can rely on us to provide a platform that is both entertaining and fun, but also closely monitored and safe.”

About New Zealand Magazines:
New Zealand Magazines is a division of APN New Zealand with an expanding range of magazine titles and digital platforms, including New Zealand Woman’s Weekly, New Idea, That’s Life!, the New Zealand Listener, Girlfriend, Creme, Simply You and Simply You Living.

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