Keep New Zealand Beautiful & Coca-Cola Community Recycling

MEDIA RELEASE

29 November 2012

Applications open for Keep New Zealand Beautiful and Coca-Cola
Community Recycling Initiatives

Keep New Zealand Beautiful is today calling for applications for its nationwide Beverage Container Recycling Community Grants Programme.

The programme, in its first year and supported by The Coca-Cola Foundation, will see a major injection of additional funds to help local communities put in place initiatives to increase beverage container recycling.

The Coca-Cola Foundation has provided $180,000 in grant funding for 2013 projects, which will be made available to community groups, councils and schools across New Zealand for local programmes.

Funding applications are now open for projects ranging from $3,000 to $15,000 which will encourage and facilitate ‘out & about’ recycling programmes at a community level, provide education, encourage people to get involved through innovative recycling methods and build on a community’s already existing capability to live more sustainably.

Iris Donoghue, Chair of Keep New Zealand Beautiful, says this is a fantastic opportunity for local communities to showcase their initiatives and provide real benefits back to their residents.

“Keep New Zealand Beautiful is proud to be able to partner with Coca-Cola to bring this exciting opportunity to New Zealand”.

Paul Fitzgerald, General Manager for Coca-Cola Oceania says the partnership is part of an on-going commitment to invest in innovation that supports sustainable packaging and recycling.

“The goal of this investment is to fund recycling programmes that are fun and simple but importantly make a tangible difference within the local community.

“At home, 97% of Kiwis are good recyclers and most have access and use their kerbside recycling service. Comparatively, only 18% of waste material collected out-and-about is recycled. This campaign will be a catalyst for bringing creative ideas around recycling to life over the next year.

“Coca-Cola New Zealand has worked with Keep New Zealand Beautiful for over two decades and we share a concern for our local environment and support them to continue their great work in litter reduction and beautification programmes around the country,” he says.

The Beverage Container Recycling Community Grants Programme is project managed by the Packaging Council of New Zealand on behalf of Keep New Zealand Beautiful.

Applications close at 5pm on Friday 14th December, 2012 and successful applicants will be notified in February 2013. All programme details can be downloaded from: www.packaging.org.nz

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* Coca-Cola New Zealand refers to The Coca-Cola Company (TCCC) which is represented in New Zealand by Coca-Cola Oceania and its bottling partner Coca-Cola Amatil (NZ) Ltd (CCANZ).

Notes:

About Keep New Zealand Beautiful

Keep New Zealand Beautiful is a non-profit organisation and operates as an Incorporated Society (charitable trust) to promote litter abatement, waste minimisation and the beautification of our towns and cities.

KNZB was established under the New Zealand Litter Act 1979 and has been operating ever since to provide programmes at both a national and local level.

Governed by a Board of Zone and Industry Representatives, our strength is in our nationwide local, volunteer network that engages with their local communities to enable the implementation of programmes like KNZB Week, Adopt-A-Spot, Wall Worthy, Beautiful Towns and Cities Awards.

KNZB also acts as the conduit for the implementation and promotion of programmes developed by and in partnership with Local/Regional Council, as well as other non-profit organisations.

About The Coca-Cola Foundation

The Coca-Cola Company is a local business on a global scale. As our business has expanded over the years, so our community support has grown to create and support projects most relevant to local communities around the globe. We are committed to investing our time, expertise and resources to help develop and maintain vibrant, sustainable and local communities.

Established in 1984 (and wholly funded by The Coca-Cola Company), The Coca-Cola Foundation helps keep that commitment every day by partnering with organizations around the globe to support initiatives and programs that respond in a meaningful way to community needs and priorities.

More information on The Coca-Cola Foundation can be found at:
http://www.thecoca-colacompany.com/citizenship/foundation.html
Or visit www.livepositively.co.nz

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ENDS

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