Auckland’s Funkiest Mum Found in East Auckland
Auckland’s Funkiest Mum Found in East Auckland
A regular trip to Botany Town Centre provided Auckland mother Michelle Sutton, with more than she bargained for and a pleasant surprise. While Michelle’s husband and three children shopped for her fortieth birthday present, Michelle was spotted for her fashionable style as she perused the shops.
Botany Town Centre and More FM recently held a campaign to find Auckland’s Funkiest Mum and Michelle proved she had the funk! Fashionable mothers seen at the centre between 29 April and 5 May had their photo taken by Botany Town Centre’s resident blogger Britney Hazeldine and the More FM team. The photos were then uploaded to the More FM website, giving public the opportunity to vote for the most fashionable mum.
“I’ve never won anything in my life, so this is really exciting,” says Auckland’s Funkiest Mum, Michelle. “As this was the day before my fortieth birthday, it felt very timely. I’m thinking of using the gift cards I won to get a special piece of jewellery to remember my fortieth and this special and unexpected recognition by.”
Michelle has not only won the title of Auckland’s Funkiest Mum, but also $2,000 worth of gift cards to spend at Botany Town Centre. More FM said the campaign received a lot of interaction, with more than 2,500 visits to the voting pages.
Botany Town Centre senior marketing manager Desiree Clark says it was no easy task picking the funkiest mum.
“There are a lot of very stylish mothers that visit Botany Town Centre, so we had a lot of fun with this campaign,” she says. “Michelle’s style jumped out at us and the public agreed she has a great sense of fashion. Botany Town Centre is the home for fashion and we love being able to provide such a great range of stores to our shoppers.”
About Botany Town
Centre
Situated approximately 19km southeast of
Auckland, Botany Town Centre is one of New Zealand’s
largest retail developments, with over 176 specialty stores.
Its retailers range from Dick Smith Electronics to Rebel
Sports and a full complement of banks, fashion stores, and
New Zealand’s most popular café and restaurant chains.
The centre includes one of Auckland’s largest Farmers
stores and a New World supermarket. The centre provides
diverse entertainment choices from the La Premiere at Hoyts
Cinema to the award-winning Cock and Bull pub. In addition
to its retail offering, Botany Town Centre is a community
hub for other services including the Botany Library, the
Community Constable, and a variety of medical and health
providers.
ENDS