Mediaworks Announces the Bachelor New Zealand
Mediaworks Announces the Bachelor New Zealand Will Be Integrated Cross-Platform Production
MediaWorks confirmed at on
Thursday night ‘s star-studded new season launch event
that a New Zealand version of the international blockbuster
The Bachelor will screen on TV3 and be key to its
2015 line-up. The series will encompass TV, radio and
interactive elements, reinforcing the company’s commitment
to cross-platform engagement opportunities across its
businesses.
MediaWorks Radio national network MORE FM
will play a key role in delivering the series format, which
is a worldwide success with 30 countries taking part in
their own search for love.
With its nationwide reach,
MORE FM will launch the exclusive contestant call on Monday,
November 3rd, and is the place to find details on how to
apply for the show.
The Bachelor New
Zealand producers will be welcoming applications
from females aged between 21 – 35 who are genuinely
looking for love and would like to take part. MediaWorks
will not be doing a casting call for the role of The
Bachelor and his identity will be a closely guarded secret,
to be revealed within the first episode of the series which
will go to air in the first half of next year.
The
series will receive wider MediaWorks Radio support through
its networks, including The Edge, Breeze and Mai FM.
MediaWorks Interactive will deliver added exclusive series
content to viewers and will enable the audience to connect
with The Bachelor New Zealand on-screen
talent through mobile, tablet and desktop digital
platforms.
The Bachelor New Zealand
will follow a group of Kiwi Bachelorettes who are looking
for love put their hearts on the line to win the attention
and affection of The Bachelor through a series of group
dates, one-on-one dates, and of course, the famous rose
ceremony.
During the rose ceremony, the Bachelor
presents a single red rose to each of the Bachelorettes that
he would like to get to know a little better. Any woman left
without a rose must pack her bags and leave The Bachelor
mansion.
As the series reaches its climax, the
Bachelor will invite a few special Bachelorettes on a
romantic getaway. From there, two ladies will join him on an
adventure date where he will ultimately decide which
Bachelorette has won his heart and a place in his
life.
Andrew Szusterman, MediaWorks Group
Entertainment Content Director says, “The Bachelor New
Zealand’s aim is to find true love in a world where
online dating is now a norm. At MediaWorks we have a history
of playing matchmaker. The Edge radio station set the ball
rolling 15 years ago with ‘Two Strangers and a Wedding’,
and we’re glad to say that all these years on the winners
of the competition, Paula and Zane are still happily
married. The Bachelor New Zealand will aim to do the
same.”
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