A Cracker Result for Kids

A Cracker Result for Kids Thanks to The Whittaker’s Big Egg Hunt in Support of Starship

The Whittaker’s Big Egg Hunt in support of Starship has raised more than $200,000 for the Starship Foundation, a charity supporting our national children’s hospital to provide world-leading care for almost 120,000 patient visits each year.

A total of $204,333 was raised from the sale of 100 giant eggs created by New Zealand artists, 20 of which were auctioned at a gala event and 80 of which were auctioned on Trade Me. Corporate sponsorships and donated goods and services also contributed significantly to the overall success of the campaign.

Starship Foundation Chief Executive Brad Clark says, “Starship Foundation was proud to deliver the second successful Whittaker’s Big Egg Hunt for New Zealand in 2015. Thank you to the New Zealand public, artists, volunteers, sponsors – particularly our principal sponsor Whittaker’s – and supporters right across the country who helped us raise much needed funds to benefit Starship’s young patients from all over the country. On behalf of the staff, children and their families at Starship, we are truly grateful for everyone’s generous support.”

As Principal Sponsor, Whittaker’s raised funds for the Starship Foundation through the sales of its top-selling Creamy Milk block, which featured a special wrapper designed by a child of a Starship family, as well as Whittaker’s ‘Wabbit’ soft toys sold on Trade Me during the campaign.

Whittaker’s Marketing Manager, Holly Whittaker, says, “Whittaker’s is a family-owned company that is proud to support deserving causes such as Starship that make such a difference to New Zealanders lives, and help fun initiatives like The Big Egg Hunt, which enable the public to get involved for a good cause.”

Four lucky hunters around the country also won a Whittaker’s Wabbit gold necklace designed and crafted by Partridge Jewellers. These were awarded to Sam Carew of Wellington, Anastaisa Innes of Christchurch, Amanda Paton of Wellington and Lisa Bright of Auckland, who entered the competition by downloading the Whittaker’s mobile app and hunting the eggs.

The Big Egg Hunt concept first came about in London in 2012 to engage the public in a creative, fun and interactive way while fundraising for charity. Since then The Big Egg Hunt has been run in places around the world including Dublin, New York and New Zealand. It is believed to be the biggest egg hunt of its kind worldwide.

Artists who created eggs included Askew One, Dean Proudfoot, Dick Frizzell, Flox, Keven Mealamu, Mervyn Williams, Misery, Reuben Paterson, Rod Emmerson, WORLD and Zambesi.

ENDS

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