The Block NZ Wins Sunday Night
The Block NZ Wins Sunday Night, Mediaworks
Radio Cements Position as Number One Network in New
Zealand
Sunday night saw The Block NZ: Girls vs Boys continue its strong performance, winning its timeslot in all four key commercial demographics andattracting the highest audience in its target demographic of viewers aged 25-54, as well as 18-39, 18-49 and Household Shoppers with Kids.
The Block NZ: Girls vs Boys has matched this performance online, with continuous growth in On-Demand viewing and live-streaming of The Block NZcontent compared to last season.
The first Total New Zealand commercial radio survey revealed exceptional results for MediaWorks Radio – confirming its position as the number one network nationwide, with 2,149,800 listeners tuning in every week across its nine radio brands.
MediaWorks Radio cemented its breakfast domination with 1,449,300 listeners across the country and 51.3%* of the total audience in the critical 6-9am timeslot.
Across New Zealand, a huge performance in the key commercial demographic of listeners aged 25-54 was also achieved with a network share of 56.3%**, more than 23 percentage points ahead of MediaWorks’ nearest competitor.
The Edge retained its position as New Zealand’s most popular station hitting 662,700 listeners, with More FM the second most popular music station, attracting 497,600 listeners.
Mai FM was confirmed as New Zealand’s number one Hip Hop & RnB station, and Auckland’s number one music station* – led by Auckland’s most popular music breakfast, drive and night shows*.
Paul Henry on RadioLIVE matched its success on television, attracting 160,000 weekly listeners nationwide. In afternoons, Drive with Duncan Garner grew Major Market share and audience by a staggering 16,300 per week***.
ends