Whāriki: new book on Māori community entrepreneurship
Groundbreaking work provides valuable outline of
what
drives Māori businesses and
community ventures
What do a mānuka-honey
cooperative in Northland, a ginseng exporter in the King
Country and a prison services provider in Dunedin have in
common? All are examples of Māori-owned business forging a
distinctive identity in New Zealand’s economic and social
future.
Based on a five-year research project that blended on-the-ground interviews with scholarly analysis, Whāriki reveals how kin-based business ventures created by Māori are driving social, economic and environmental wellbeing from the whenua (land) up.
The core of the book is eight case studies of Māori businesses. From iwi-driven ideas to whānau enterprises, from Te Hiku o Te Ika in the Far North to Otākou in the Far South, these chapters unpick the business models of primary producers, service providers and social enterprises as they seek to grow their own solutions to economic opportunities and threats.
As Merata and Paul write in the
introduction:
“Whatever the particular trajectories
of each, Whāriki is a binding of threads, revealing
the entrepreneurial spirit that still burns despite the
ongoing impacts of colonisation; a spirit persistently
emerging time and again from within the Māori kin community
world.”
The
authors
Merata Kawharu (Ngāti
Whātua, Ngāpuhi) is Research Professor at the Centre of
Sustainability, University of Otago. Her most recent book
was Maranga Mai! Te Reo and Marae in Crisis? In 2012
she was made MNZM for services to Māori education.
Paul Tapsell (Ngāti Whakaue, Ngāti
Raukawa) is Professor of Indigenous Studies at the
University of Melbourne. His other books with Oratia are
Te Ara, with Krzysztof Pfeiffer and Pūkaki,
translated by Scotty
Morrison.