Colgate grants wishes to nine New Zealand schools

Media Release

16 July 2012

Colgate grants wishes to nine New Zealand schools

After a rigorous selection process and three months of carton collection and creations, nine fortunate schools from across the country have scooped the top prizes in this year’s Awesome Colgate Carton Race. Another ten schools around the country received $500 spot prizes.

Kaiapoi Borough School in Canterbury and Makuri School in Pahiatua will each receive $12,500 worth of sports equipment for collecting the highest number of Colgate toothpaste cartons per pupil in their respective categories; schools with 250+ pupils and schools with less than 250 pupils.

Canterbury’s Woodend School and Ohura Valley Primary near Taranaki took second place in the race, each winning the $7,500 prize, while St Johns Hill School in Wanganui and Destiny School in Auckland have each scored $5,000 worth of equipment for third place.

Colgate’s Creative Carton category, in which students were challenged to construct an athletics or sports-themed piece of art made out of Colgate cartons, saw three schools win a share of $10,000 worth of sports equipment.

Judged on the students’ originality and creativity, Sandspit Road School in Waiuku took out the top prize for its “Sandspit Colgate Chairlift” creation, winning $5,000 worth of sporting equipment. Rotorua’s Owhata School won second place receiving the $3,000 prize, while Waikato’s Tatuanui School scored third place and $2,000 worth of equipment.

While the object of the race was for schools to collect as many empty Colgate toothpaste cartons as possible between March 26 and June 29, the initiative was part of a wider awareness campaign to promote the importance of healthy lifestyles and encourage Kiwi kids to get brushing.

Colgate-Palmolive’s Marketing Director, Jarrad Murray, says he is proud to be a part of an organisation which supports healthy lifestyles in schools.

“Congratulations to all the schools that won prizes this year, we had an amazing response. The students really gave it their all, both to collect cartons and create some amazing works of art. It’s fantastic to see so much enthusiasm for the competition,” he stresses.

“Colgate is pleased to be able to support schools and encourage active lifestyles, while at the same time reminding us all of the importance of good oral health.”

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Notes to the editor

About Colgate-Palmolive

Colgate-Palmolive Limited in New Zealand is a wholly owned subsidiary of the New York Stock Exchange-listed Colgate-Palmolive Company. It is a leading global consumer products company specialising in oral healthcare, personal care, household and fabric care and pet nutrition. Colgate-Palmolive's products are sold in more than 200 countries and include internationally recognised brands such as Colgate, Palmolive, Ajax, Cold Power, and Fab.

Collection prizes:

250+ Pupils

First place: Kaiapoi Borough School in Canterbury ($12,500 worth of sports equipment)

Second place: Woodend School in Canterbury ($7,500 worth of sports equipment)

Third place: St Johns Hill School in Wanganui ($5,000 worth of sports equipment)

Under 250+ Pupils

First place: Makuri School in Pahiatua ($12,500 worth of sports equipment)

Second place: Ohura Valley Primary in Ohura ($7,500 worth of sports equipment)

Third place: Destiny School in Pakuranga, Auckland ($5,000 worth of sports equipment)

Creative Cartons

First place: Sandspit School in Waiuku ($5,000 worth of sports equipment)

Second place: Owhata School in Rotorua ($3,000 worth of sports equipment)

Third place: Tatuanui School in Waikato ($2,000 worth of sports equipment)

$500 Sports Equipment Spot Prizes

Roslyn School in Palmerston North, Evans Bay Intermediate in Wellington, Tauhara School in Taupo, Shelly Park School in Howick, Te Hapara School in Gisborne, Aberdeen School in Hamilton, Rotorua Intermediate in Rotorua, Loburn School in Rangiora, Fergusson Intermediate in Upper Hutt, and Coley Street School in Foxton.

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