Warriors’ smokefree kick-off applauded

Warriors’ smokefree kick-off applauded by health groups

Media release: The Cancer Society of New Zealand Auckland Division
14 March 2007

The Cancer Society of New Zealand is applauding the Vodafone Warriors for asking Mt Smart patrons not to smoke in most areas of the Stadium.

Under the Smoke-free Environments Amendment Act 2003, smoking is already banned in all indoor stadium areas, but the Warriors’ initiative will now also include all outdoor seating at Mt Smart, including grandstands and corporate boxes. It will take effect from their first game against the Eels on 17 March.

The move is being driven by Warriors management and players who say they want to be good sporting role models to their young fans.

John Loof, Chief Executive of the Cancer Society of New Zealand Auckland Division says he is thrilled the Warriors have taken this opportunity to promote a positive health message to children, and he encourages other sporting clubs to take a similar stand.

“Research shows kids are more likely to take up smoking if they see others puffing away around them, because it seems like normal adult behaviour. Now they are far less likely to see people smoking when they come to the Stadium.

“Smokefree seating will also lessen spectators’ exposure to other people’s tobacco smoke. More than 75 percent of adults don’t smoke and would prefer to watch sport without having others smoking around them. Good on the Warriors for sending the clear message that smoking and sport just aren’t a good mix.”

The smokefree seating initiative has the full backing of the Auckland Regional Council, which administers Mt Smart Stadium, and is also supported by the Counties-Manukau Rugby Football Union, who play their Air New Zealand Cup Games at Mt Smart.

Mr Loof says the move is supported by other health groups including Auckland Regional Public Health, the Smokefree Coalition, Action on Smoking and Health, the Heart Foundation, the Asthma and Respiratory Foundation, Te Reo Marama, Te Hotu Manawa Māori, The Quit Group, the Public Health Association and the Stroke Foundation.

ENDS

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