Clinics support Loud Shirt Day

Thursday, 10 September 2009

MEDIA RELEASE

Bay Audiology clinics and staff around the country are offering their support for Loud Shirt Day on Friday, 18 September 2009.

The special and quirky charity fundraiser is to collect funds for The Hearing House and The Southern Cochlear Implant Programme. Money raised from the day will be used to support the excellent work they do in enabling deaf children with a cochlear implant to listen and speak like their hearing peers.

Bay Audiology will help to raise money by visiting local businesses in the clinic areas and collect donations for this special charity. Clinics will be decorated and staff dressed in ‘loud’ shirts to draw attention to the day.

Simon Melville, Audiologist and Director of Bay Audiology South, explains that, much like one of Bay Audiology’s key values, Loud Shirt Day is about having fun and engaging in a positive way with what can be a serious issue for a number of New Zealanders.

“Hearing loss is sometimes associated with feelings of embarrassment, withdrawal and even depression. Loud Shirt Day is all about making a difference and celebrating what can be done with today’s knowledge and technology to improve and manage hearing loss. There are now so many more opportunities for hearing impaired and deaf people. Diagnoses can be made from a very early age and hearing issues can be treated far more accurately than ever before.

“Once diagnosed, modern technologies including cochlear implants (which are a device fitted inside the ear and utilised by severely and profoundly deaf people) and hearing aids mean that audiologists can provide better hearing outcomes which not only help the person with hearing loss, but also impacts on their family, friends and everyone they interact with.”

Simon urges Kiwis around the country to join in the noise on Loud Shirt Day and make it recession free by digging into pockets and showing the hearing impaired people of New Zealand what the country can do.

Bay Audiology is New Zealand’s largest and most well-established audiology provider and has more than 65 clinics around New Zealand.

ENDS

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