Beer in a can recipe for trouble

The police don’t want it; rugby fans don’t need it; and I don’t like it. Selling beer in cans at the Rugby World Cup could damage our international reputation. It is not worth the risk,” Jim Anderton said.

Rugby World Cup minister, Murray McCully has announced that spectators at world cup games will be able to drink beer from cans.

“All it would take is for a few intoxicated fans to use cans as missiles and chuck them at players in front of a world-wide television audience of over 500 million people. Our international reputation would be tarnished for years.

“This is our moment in the world spotlight. We won’t get another chance like this for decades. Murray McCully thinks it is not worth the cost of putting a system in our stadiums so that we can serve beer in plastic cups.

“It might cost $1 million to install that system at Eden Park but that is money well spent if it can protect our reputation overseas. The loss to New Zealand if a negative incident happens could be many more times that.

“The only people who benefit from cans at games is Heineken. They get their branding on every can. They wouldn’t if beer was served in plastic cups.

“The National government is prioritising the business needs of a beer company over New Zealand’s image as a good place to visit and do business. If a negative incident happens and gets transmitted across the world via YouTube and twitter in a matter of minutes, it will be on Murray McCully’s head,” says Jim Anderton.

ENDS

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