Apple Puts On A High-Tech Display

Auckland, 2 May 2002 - Aucklanders have a chance to log-on to some of the world's funkiest computers and play with the latest digital tools and toys at the Apple Autumn Update Roadshow next week (May 9) at the Auckland Town Hall.

Apple is showcasing its technology and hardware designs that have seen the Apple brand enjoy surging popularity amongst an increasingly style-conscious population.

Products on display include the powerful new operating system Mac OS X, the recently released G4 iMac with its built-in flat-panel screen, and the 23-inch Apple Cinema High Definition (HD) display.

A range of Apple applications also feature at the show, such as iTunes, which converts songs from CDs into MP3 files that can then be burnt onto CD, and iMovie, which easily enables Mac users to create their own desktop movies.

The show hits the road just as statistics have been released that kiwi kids are growing up using Macs. 13 out of the country's 15 new state schools selected to educate children are using the Mac platform over the PC.

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Apple Macs are even appearing more on our TV screens with Sex and the City star "Carrie", played by Sarah Jessica-Parker, using an Apple laptop to write her column each week!

Visitors to the Roadshow have the chance to view the latest products from Apple's partners, including EPSON, Canon, Philips and HP.

Entrance to the Apple Roadshow is free, and runs from 12:30 until 6pm. There will be a formal Apple presentation on the latest Apple technology, which will be followed by a training presentation on the "Basics of OS X." People can register to attend at http://info.apple.co.nz/roadshow/ . Those who attend the presentation will go into the draw to win a G4 iMac.

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